In-house productDesignOperations / SaaS · 2026

Reeve

Our own product: an operating system for an AI workforce. Agents for operations, sales, support and finance notice, propose, act and report, and a named person approves anything that matters.

I want thisFrom $179 on Gumroad
The Reeve home screen: the morning briefing from the operations agent, agent activity, task outcomes and the approvals that need a person

Services

  • UI/UX & Product Design
  • Design System
  • Brand Identity
  • Motion & Interaction

Stack

  • Figma

Outcome

  • 76 Desktop screens across 12 flows
  • 4 AI agents, each reporting to a named person
  • 67 Component variants in 12 sets

Our own product: an AI workforce with a person in charge

Reeve is a product we designed without a client: an operating system for an AI workforce at an operations business. Four agents cover operations, sales, support and finance. They notice, propose, act and report, and every action they take is approved, logged and easy to undo. The mock company is Northstar Retail, a business with shipments, carriers, invoices and a support inbox, which is where agent work gets real quickly. We sell it as a Figma kit for teams building AI agent and operations products.

The dashboard is not the hard part of an agent product. The handoff is: what an agent does on its own, when it stops and asks, what proof it shows, and how a person corrects it without starting over. Every screen in Reeve was designed around that handoff.

The Reeve setup step Meet your agents, with four agent cards for operations, sales, support and finance, each reporting to a person
Setup, step three of six. Four agents, each covering one part of the business and reporting to a named person on the team.

Agents with a job and a person they report to

Setup takes about fifteen minutes over six steps, and the third one introduces the team. Atlas runs operations and reports to Maya Patel. Nova handles sales for Marcus Reed, Mia answers support for Daniel Brooks, and Ledger checks the books for Sarah Chen. Supervisors approve their agent’s work and get its daily summary, so every agent has someone accountable for it from the first day.

Agents never wear human faces. Each one has a glyph and its own colour, and people always appear as real photos, so nobody has to wonder whether a person or an agent did something.

The Reeve AI workforce screen: 1,023 tasks this week at 95.9% success, and a card for each agent with its autonomy and recent work
The workforce on one screen. Each agent shows what it is doing now, its autonomy by action and its recent work, and the one running above its help target is flagged with the person reviewing it.

The morning starts with what needs a person

Home is a briefing, not a wall of charts. Atlas opens the day with one line: one late VIP shipment and two money decisions need you. Below it sit the numbers that matter, 47 tasks closed overnight and 3 that need a person, then the approvals waiting, each with its evidence and an approve button, and a list of what is still undoable.

One decision, end to end

At 09:24 Atlas sees a carrier push a VIP order back by 36 hours. It checks the carrier’s history, finds four of the last six shipments for that customer arrived late, and drafts an email with the new delivery date. The customer is a VIP, and company policy says a person reviews every external message, so the draft stops and waits for one of two named approvers.

The task page shows all of it: six stages from detected to verified with a time on each, every step the agent took with the records it used, the draft itself, and what happens after approval. The email goes out with a fifteen minute undo window, Atlas watches the new arrival time, and the task closes when the customer confirms. Detected at 09:24, verified at 10:58.

A Reeve task awaiting approval: a delayed shipment investigated by the operations agent, with every step, the drafted email and what happens after approval
A task waiting on a person. Every step the agent took is listed with its evidence, the draft sits inside the approval, and what happens after you approve is spelled out underneath.
One decision in one continuous shot, from the morning briefing to the approval, its evidence, the undo window and the order it changes.

Autonomy per action, earned with a record

Autonomy has four levels, Watch, Suggest, Ask first, and Act and report, and it is set for each action rather than for each agent. Atlas can read carrier data and pause a few shipments a day on its own, while emailing a customer always asks first. Each allowed action carries its own limit and undo window. Some things no agent can ever earn: moving money above the policy limit, deleting a record, messaging people outside the company, or changing another agent’s settings.

More freedom comes from a track record, not a toggle. When 48 of Atlas’s last 50 reroute proposals were approved unchanged and none were undone, Reeve suggests letting it reroute on its own, for 30 days, up to 12 a day, with VIP customers kept on Ask first and a 24 hour undo window. The supervisor is told, and the grant can be revoked at any time.

The Reeve earned autonomy dialog: 48 of 50 reroute proposals approved unchanged, and a 30 day promotion with a daily limit and an undo window
Autonomy is earned with a record. 48 of 50 reroutes approved unchanged and none undone, so Reeve suggests a promotion: 30 days, 12 a day, VIP customers still on Ask first.

Every task, and every way it can go wrong

The tasks board shows 128 open tasks in the stages they move through, and a column for the ones that need attention: a sync that failed with a retry button, a reconciliation running slow, a request a person undid with a link to what changed. The unhappy paths got the same care as the happy one, with screens for a task that partly failed, an action blocked by policy, a low confidence result and an approvals queue that is all clear.

The Reeve tasks board with 128 open tasks in columns from investigating to verified, and a column for tasks that need attention
Every task in its lifecycle. Confidence, expiry and progress sit on the cards, and the failed, slow and undone ones get a column of their own.

Ask Reeve, with sources

Anyone on the team can ask a plain question, such as why one customer’s shipments are running late this month. Reeve answers in a sentence, then shows its working: on time rates by carrier, the numbered sources it read, and the next steps it suggests, like creating a workflow or opening the incident. An answer you can check is an answer you can act on.

Ask Reeve answering why shipments to one customer are running late, with on time rates by carrier, numbered sources and next steps
An answer with its working shown: on time rates by carrier, three numbered sources, and the next steps it suggests.

A brand and a system built for agents

The file starts with the brand, then the foundations: 49 variables and 12 component sets with 67 variants, plus 24 standalone components, documented with the rules that keep agents and people visually distinct. The 76 screens run across twelve flows at 1440 wide, from onboarding and home through agents, tasks, approvals, incidents, operations, intelligence, workflows, control and settings, to a flow of edge states, with 98% of frames in auto layout. The kit is on our products page.

What this project involved

Everything on this page is in the Reeve file, ready to build on.

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